|
|
||||||||||||||||
|
||||||||||||||||
|
||||||||||||||||
|
|
||||||||||||||||
Communications
Logic Workshop
Case Study: A growing investment bank wanted every presentation to reflect the firm's innovative thinking and high-energy approach to doing business...
Editing and Writing
Case Study: A leading consulting firm outsources many of its intellectual capital writing projects to Meachin Communications...
HOME
SERVICES
APPROACH
CASE STUDIES
ABOUT
NEWS
CONTACT
Services
Each client’s business communications take place in a unique context.
Whether the project concerns training or writing, we first clarify the
related business issues and the role of communications in addressing
them.
The approaches to thinking and writing taught in the Communications
Logic Workshop tie directly to the Presentation Skills Workshops. Your
team will practice using one framework, one streamlined approach to
both written and spoken communication.
COMMUNICATIONS
TRAINING
Communications Logic Workshop
—
Half-Day Communications Logic Refresher
At a time when concise, direct documents are needed to support rapid
decision-making, clients have asked about review sessions for
Communications Logic participants. They want their teams to sharpen
their skills and boost their critical thinking capabilities. To meet
this need, Meachin Communications is now offering a Half-Day
Communications Logic Refresher.
It is for people who have taken the full-day Communications Logic
program (required) and who are now or will soon be working on an
important communication, which they would like to structure rigorously
with guidance from the facilitator and feedback from their peers.
In four hours, review + hands-on practice structuring a document +
guidance and feedback. It runs from 1:00 p.m. to 5:00 p.m.
— We first review Communications Logic principles: analyzing the
audience, clarifying their own
objectives, setting the context with the
Introduction, synthesizing the Main Message, supporting
that message inductively or deductively, framing
next steps
—
Participants work on their structure diagrams
—
Group discusses and gives feedback on each structure diagram (maximum
of five)
Flexible agenda and group size. The agenda can be tailored to
each client’s needs, e.g., discuss fewer structures and spend time on
storyboarding the documents. Or the group could consist of a team
dedicated to a single document. The refresher can accommodate up to
five to 10 people, with a maximum of five documents to be structured
and discussed.
In a Communications Logic Workshop, your team learns how to create
more persuasive documents
– and
create them faster
– using a
flexible framework and a simple process. The typical workshop takes up
to one day, depending upon group size and agenda.
The Workshop covers the entire process from initial thinking to end
product:
•
Identifying key elements of
communication strategy
•
Adopting a time-saving pattern for crisp
introductions
•
Developing a “main message” that will
capture the audience’s attention
•
Understanding logical structures and
when to use them
•
Creating the framework of the
communication, a structure diagram
•
Transforming the structure diagram into
a well-written document
Participants apply new skills to their own documents in progress so
that training advances business goals. They get real work done,
enhance critical thinking skills
through reviewing each other’s work, and leave with a tightly structured
communication.
What sets our training apart is how we tailor it to our client’s
needs:
•
We reflect client content in the course
examples and exercises
•
We can show how to turn a structure into
a client document
•
We can provide a complete model document
as an ongoing teaching tool
Case Study: A Fortune 100 company’s Strategic Planning and M&A groups were not communicating as effectively as they would have liked...
→
back to top
Presentation Skills Workshop
Presentation Skills Workshops give people the techniques to
deliver messages with natural ease and authority, whatever the
speaking occasion. To provide a personalized, top-quality experience
for each participant, we work only with small groups or individuals.
In a supportive, risk-free environment, participants see themselves as
their audiences do. They practice a range of techniques and see the
results during individual videotape reviews. They walk away with new
capabilities and a toolbox to draw on in any situation. Because
confident speakers must have confidence in their material, we also
focus on the business message and its logic.
We offer several training options:
•
Group workshops to improve
presentation skills and build teamwork. These come in
many configurations, to meet varying
needs
•
One-to-one executive coaching
to upgrade skills in a brief, high-impact session
•
Rehearsals to bring team
skills to peak level for high-stakes presentations. A small
investment in rehearsing gives
presenters confidence and authority when winning is
critical
→
back to top
Total Immersion Workshop
Total Immersion Workshops combine Communications Logic and
Presentation Skills. This intensive program is ideal for bringing a
new team up to speed, preparing for a new business blitz, upgrading
skills for a seasoned team at an offsite meeting . . . whenever you
need across-the-board communications training that will make a
difference.
Case Study: At a major management consulting firm, our client’s project team members were technology experts, but had difficulty conveying messages to their client simply and directly more information...
Case Study: A global industrial leader’s internal auditors/consultants wanted to improve relationships and levels of cooperation with their own clients...
→
back to top
THE WRITTEN
WORD
When clients need crisp, reader-friendly
proposals, project documents, and market-facing white papers, they
come to Meachin Communications. Clients also come to us when speed is
essential: in many cases, we can provide immediate edits to a crucial
document facing a deadline.
We work with your subject matter experts to convey your message
concisely and powerfully. First we structure the message to capture
the reader’s attention, and then write it in normal, jargon-free
language.
Projects include proposals, books, white papers and points of view.
Case Study: At a top consultancy, a proposal team needed professional writing and editing skills to create an important proposal in a very short time...
→
back to top
For more information:
email us
or call 646.335.3098